Get ready for some exciting radio lineup changes at 94.7 The Wave! This station is about to shake things up, and we're here to break it down for you. A veteran host's departure has sparked a chain of events that will keep radio enthusiasts on the edge of their seats.
Audacy's Rhythmic AC station, 94.7 The Wave in Los Angeles, has undergone a significant revamp. The beloved afternoon host, Deborah Howell, is saying goodbye after an impressive 18-year run. But here's where it gets interesting: Howell's departure has opened up a series of opportunities for other talented hosts.
Deborah Howell, or 'Deborah Rath' as she was known on air, has an extensive radio career spanning over two decades. She began her journey in New York at Emmis, hosting middays on Dance CHR stations like Hot 103 and Hot 97. From there, she moved to R&B Oldies 98.7 Kiss-FM and later found her groove at Smooth Jazz CD 101.9. But her reach extended beyond the US; she hosted an English-language show in Tokyo for 17 years! Her voice has been a familiar one for radio listeners across the globe.
As Howell exits, the evening host, Frankie Ross, steps into the afternoon slot, taking over from 2-7 pm. And the changes don't stop there. Last month, Greg Mack, a weekend warrior, took over the morning show, with Liz Hernandez moving from mornings to middays. Mack has been a part of the KTWV family since 2013, previously working in the market at KDAY and KJLH. Hernandez, on the other hand, joined the station in 2022, bringing with her a wealth of experience from co-hosting Big Boy In The Morning on Power 106 and mornings at Hot AC 104.3 My-FM. She's also dabbled in cable networks and owns her own communications community, Wordaful.
These lineup changes showcase the dynamic nature of the radio industry. It's a constant evolution, and these moves by 94.7 The Wave are sure to keep listeners engaged. But here's the part most people miss: these shifts in hosting roles often lead to fresh perspectives and unique programming. It's a chance for the station to reinvent itself and keep its audience excited.
And now, a little about the source of this exciting news. Lance Venta, the founder and publisher of RadioInsight.com, has been a radio industry insider since the mid-1990s. He's not just a reporter; he's an advisor and content strategist for stations across America. With his expertise, we can trust that these lineup changes are well-thought-out and strategically planned.
So, what do you think about these radio lineup changes? Do you believe they'll freshen up the station's sound, or do you prefer stability over change? We'd love to hear your thoughts in the comments below! RadioInsight is all about sparking conversations and celebrating the magic of radio.